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郑恺的女友程晓玥到底是网红还是明星?

2017-06-05 16:49:05   

说到这儿,郑恺和程晓玥公开秀恩爱,的确收到了很多人的祝福,同时又遭到很多人的质疑。

比如说郑恺的女友是不是要借此机会出道呀?她会不会利用完郑恺把他给一脚踹了呢?

问题有很多,但很多的问题并不是真正的问题,我从这些质疑声中总结出一点来概括:程晓玥到底是网红还是明星?

想必很多人都知道现在圈内的男明星都喜欢找网红做老婆,像之前郭富城娶了小自己22岁的网红方媛做老婆,这里例子有太多了,我就不一一例举了。

但这些例子可以反映出一个亘古不变的道理,人都喜欢美好的事物,也包括好看的人,而网红最大的标签就是一个字——“美”。

其实我觉得明星和网红共同之处,除了美以外,另外一个在于都能够融聚大量IP,最后达到吸粉卖货的目的,这样才能够创造价值和营收。不过明星相较于网红更具有长效输出能力和权威公信力,通俗一点来说都是卖好看的衣服,甚至是卖一模一样的,前者的价格要比后者多得多,这个就涉及到明星效应背后的品牌溢价方面了。

记得好早以前,我在网上看过一篇文章,它是这么描述明星和网红最大区别的。

——明星可以没颜值,但必须得拥有才华;网红可以没才华,但必须要拥有颜值。

简单来说,网红是标配版的明星,而明星是高配版的网红。

也就是说,网红大部分能火,颜值是最关键的点,哪怕不是那种天生丽质的,只要会P图能欺骗到网友,那也算得上是真本事。

我觉得明星跟网红最大不同在于,前者见光发光,后者见光必死。

明星需要经常走穴,出席各种场合。反之,网红就如其名一样,网上露个脸就OK了,如果真要是见到本人的话,估计会让你倒胃口。

如果说颜值和才华是区分明星和网红标准要素的话,那后台背景更是刚需元素,没一点关系和资金的话,怎么可能火得起来呢?

好了,说了那么多,这个程晓玥到底是网红还是明星呢?

我的答案:明星。

站在官方的角度,郑恺和程晓玥被《我们相爱吧之爱有天意》官博正式公布为首对“明星CP”。

站在个人的角度,程晓玥不仅是百万级别的时尚博主,而且颜值完全是不输其他女明星。

最重点在于她还有强大的背景和学历,她不仅是迪奥大中华区一位副总裁的女儿,而且还是名校多伦多大学毕业,参加过不少活动,也拿过不少奖项。

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