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周杰伦演唱会冲突的背后:强势的安保、狂热的粉丝与黄牛的狂欢

2017-05-06 10:23:38   

公安与安保公司的配合,现在一般分为几种情况,一种是由公安部门主导,安保公司进行配合,另一种就是公安部门指定详细的安保措施,然后放权由安保公司去执行。

这位人士称:“如果发生下面的情况,公安部门是可以叫停演唱会的,一种是舞台上面发生了骚乱,一种是舞台下面观众发生了骚乱。当时周杰伦现场跟安保人员说滚出去,现场六万人一起跟着喊滚出去,这种情况下公安部门是有权力叫停的,但是最终公安部门还是等待演唱会结束之后再处理,说明处理措施是合理和妥当的。”

黄牛的狂欢

粉丝的狂热似乎又可以理解。他们中以年轻人居多,演唱会票价出于各种原因居高不小,这就导致粉丝花大价钱参加一场演出时,心里不愿留任何遗憾。“全程站着很累,坐着看大屏幕就好,但这么贵的票价只看电子屏幕就有些不值。”一位朋友向小娱抱怨说。

在Tina看来,如果票价能回归到正常价位,演唱会可以成为大众娱乐消费的“常态”活动,很多过激行为就会减少很多。

在很多演唱会背后,黄牛才是那个真正狂欢的人,此前娱乐资本论报道过王菲演唱会(插连接)因为黄牛炒高票价而多方受损,而此次周杰伦演唱会背后也有黄牛的身影。

有知情人士向娱乐资本论透露,周杰伦演唱会这次的很多票都没有走一手的票务平台,跟大麦网合作的一手票大约占所有演出票的30%,其他的票都通过黄牛卖掉了。据了解,他收到的消息是,如果要当一级代理商,周杰伦演唱会沈阳场最低要买100万的票,每张票要在原票价的基础上加70元票价才能拿到票。他称:“大黄牛每张票都要加70元了,那到消费者手里那得加多少?”

而小娱在二手票务平台上也看到,周杰伦演唱会的票价格翻了不止一倍。

有爆料称,有的演唱方直接跟二手票务平台合作,有消息称这次周杰伦演唱会就直接跟西十区合作了,西十区在原票价的基础上加了价在平台上出售。但是这个说法遭到了西十区的否认,西十区负责人称他们主要做平台,任何人可以直接在平台上进行演出票的转让。

有业内人士称,这次周杰伦最大的黄牛就是主办方,当小娱试图联系这次周杰伦的三家主办方时,都拒绝了小娱的采访。

那么,高昂票价背后,到底谁才是始作俑者呢?

由于明星个人演唱会制作要求越来越高,各种高科技导致成本水涨船高。但演唱会场地有限,能够容纳的座位也是固定的,而有关规定要求票价不能太高。所以,就出现了主办方联合黄牛公司哄抬票价的情况。“如果以票务网站的价格售票,肯定是赔钱的,还可能赔很多。而这几年经济环境不好,演唱会不好招商的情况下,这是唯一能够盈利的方式。”另外,“国外演唱会衍生品操作成熟,有些收入甚至高过演唱会本身票房利润。但是我们现在的市场还不行。”Tina补充道。

无论从维护粉丝,还是从保证上座率来说,哄抬票价应该都不是艺人所乐意看到的情况。而他们对此事往往心知肚明,但苦于没有决策权。像薛之谦办演唱会,为了粉丝把票价定到了低于市场普遍价格,而结果,粉丝真正到手的票价格却是票面价值的两倍左右。

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