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微信大V暴露真面目 10万+的水分有多大?

2016-09-30 08:26:18   解放网

微信朋友圈曝出刷量机器出现故障 /网页截屏

原标题:微信刷量工具“瘫痪”,大V“露底”了

晨报记者苗夏丽见习记者姜欣愉沈璇平

28日,一则关于微信文章刷量器出现故障的消息在微信朋友圈火了。这不是一次简单的机器故障,这个故障让不少营销号大V的真实阅读量曝光,有的从原先的2万多一下降至630。昨日,微信团队发文回应,称将会继续加强技术手段,确保平台的真实、公平和公正,不欢迎虚假繁荣。

然而,这条完整的黑色产业链其实早就存在了。

文章阅读量出现巨大差异

28日晚间,微信朋友圈曝出微信公众号文章阅读量的刷量机器出现故障,以致一众营销号大V们的真实阅读量曝光。随后有网友晒出了部分营销号文章阅读量的巨大差异。以某知名大V为例,其28日前的单篇文章阅读量都超过2万,而故障发生后的文章阅读量只有630,差异非常明显。

刷量机器故障事件在次日继续发酵,越来越多曾分分钟阅读量过万的大V们露出了“真实面目”。有大V发文喊冤,称单单用一篇文章的阅读量来判断是否刷数据实在有失公允,但更多的大V选择了沉默。

昨天有网店店主表示仍可继续刷量 /网页截屏

“远在德国,天刚亮,被各种信息、电话惊醒。原来我幸运地被点名了!影响力果然够大!这是我期待的好事,微信公众号的环境是需要净化了!只有这样才能价值回归,真正比拼文章质量和内容……”北京一个互联网领域的微信公众号大V如此回应。该大V是最早一批靠微信公众号实现商业化收入的人之一,其公众号文章一般平时阅读量在2万以上,但是昨天上午只有几百,被认为缩水最严重。

微信公众号运营者小斌(化名)一直坚持原创内容,但阅读量并不稳定,有时可以达到5000以上,有时还不足1000,“有人找过我,愿意为原创内容付钱,但他对我的第一个要求是,把所有的微信文章阅读量刷一遍,怎么也要在2000以上,不然对公司没法交代。”小斌说,最后他还是决定顺其自然,“本来就是玩玩的,不想因为赚钱去刷数据。”

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