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被批种族歧视,Gucci和阿迪达斯下架两款产品

2019-02-08 14:44:15   观察者 

原标题:被批种族歧视,Gucci和阿迪达斯下架两款产品)

在“黑人历史月”(Black History Month)开始不到一周的时间里,因被批产品设计种族歧视,阿迪达斯(Adidas)和古驰(Gucci)相继作出回应,并下架了相关产品。

当地时间2月6日,古驰在推特上发表声明,表示“对巴拉克拉瓦毛衣(Balaclava)的设计造成的冒犯深表歉意”。该公司表示,已删除这款毛衣的图片,并将从所有实体店中撤下这款产品。

被批种族歧视 Gucci和阿迪达斯下架两款产品

涉种族歧视产品

涉事的黑色高领羊毛毛衣,在设计上遮住了鼻子,并在嘴巴处留有一个红色的开口。这一细节在社交媒体上被广泛谴责为:会联想到黑人的脸(blackface)。

(观察者网注:二月已被定为“黑人历史月”,以表达对美籍非裔历史的尊重,赞颂黑人为美国文化和政治生活做出的贡献。)

被批种族歧视 Gucci和阿迪达斯下架两款产品

古驰道歉声明

古驰的道歉声明称:“我们认为,多样性是一种基本价值,应得到充分维护、尊重,并在我们做出的每一项决定中处于最重要的位置。我们完全致力于在整个组织中增加多样性,这一事件将成为古驰整个团队的一次重大学习时刻。”

被批种族歧视 Gucci和阿迪达斯下架两款产品

另外,在阿迪达斯的案例中,该公司为纪念“黑人历史月”设计了一款全白色的运动鞋,并称灵感来自哈莱姆文艺复兴运动(Harlem Renaissance movement)。

不过,舆论认为,全白色的设计,看不出对黑人历史的纪念或致敬。

据《纽约时报》当地时间7日报道,抵挡不了舆论压力的阿迪达斯在当天早些时候发表声明,将从门店撤下这款鞋,并称这款售价180美元的运动鞋“没有体现阿迪达斯应该认可和纪念黑人历史月的精神或理念”。

近年来,潮流服饰品牌常因涉嫌种族歧视而受到抨击。

去年12月,意大利设计师普拉达(Prada)表示,该公司不再销售以棕色皮肤和夸张的红唇为特色的饰品系列,此前有消费者抱怨这些饰品与黑人的脸很像。

2011年,英国设计师约翰·加利亚诺(John Galliano)被解除了法国时装公司迪奥(Dior)创意总监的职务,后来法国一家法院以他在巴黎一家酒吧发表反犹太和种族主义言论为由,判处他缓刑。

这位设计师表示道歉,并说他当时一直在酒精和处方药的影响下。

2014年,西班牙零售商Zara召回了一件类似犹太人在纳粹集中营穿的制服的儿童衬衫,上面有条纹和一颗亮黄色的六角星,让人想起了《大卫之星》(Star of David)。

据称,原先这件衬衫的设计是为了体现狂野西部的服装主题,而这颗星星则是作为警长的徽章。

去年,瑞典零售商H&M推出了一则广告,广告中有一个身穿运动衫的黑人小孩,上面写着“丛林里最酷的猴子”。

责任编辑:卢书敏 CN069
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