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2017山西汾阳·杏花村世界酒博会媒体见面会在太原召开

2017-08-30 11:00:19   中国经济网

汾酒是世界的白酒,杏花村是有文化的符号。今年以来,吕梁市委政府与中国酒协多次沟通,决定共同举办这次世界酒文化博览会,推动以杏花村为代表的清香型白酒走向世界,推动白酒文化进一步发扬光大。以汾酒为代表的清香型白酒,有四大独特意义和特点:

第一个是历史悠久,汾酒代表了悠久的酿造历史和优秀的传统文化,不仅在中国酒文化中拥有独特的历史地位,在世界酒文化史中也占有一席之地。中国第一座酒史博物馆,就是汾酒博物馆,现比较完好的保存着新石器时代以来的1300多件酒器、酒具和古文物。而且汾酒和晋商有着密不可分的联系,晋商闯关山,汾酒走天涯,纵横华夏五百年,驰程万里,汇通天下。据史料记载,当年跟随晋商的脚步,汾酒酿造工艺先后传播到陕西、内蒙、上海、四川、贵州、台湾、东北等近20个省市地区,并远及南洋、蒙古和中俄边境等国家和地区,所以说汾酒是中国白酒产业的奠基人,是白酒酿造技艺的教科书,是白酒发展历史的活化石。

第二个是规模宏大,吕梁白酒产业规模近年来迅速发展壮大。吕梁不仅是煤炭大市,更是白酒生产大市,是全国五大白酒产区之一,现有酿酒企业72户,有汾酒、竹叶青、杏花村、汾阳王等4个全国驰名商标,老白汾、玫瑰汾、金家、晋善晋美、老传统等20个山西省著名商标。我们的杏花村经济技术开发区,是山西省唯一以白酒为主导产业的开发区,规划面积35.8平方公里,园内有酿酒企业45户,清香型白酒产能超过10万吨,全市白酒产量占到山西省的三分之二。今年上半年,生产白酒5.43万千升,同比增长30%;白酒生产企业实现工业总产值38.83亿元,增长22%;利润总额9.3亿元,增长97%;上缴税金11.07亿元,增长26%。

第三是业态完整,白酒产业实现了与旅游、文化产业的融合发展。近年来,我们以汾酒为依托、文化为牵引,深度挖掘打造了一大批旅游景区景点。在杏花古镇,可以亲身体验白酒之都的独特魅力;到保存完整的千年老酒作坊,亲自参与古法酿酒;到汾酒博物馆,实地领略汾酒6000年酿造文明的深厚底蕴;中国第一酒城——中汾酒城,它的占地面积相当于两个平遥古城、建筑面积相当于十个北京故宫,走进去可以真切地感受绵延10公里青砖垒砌的城墙、100多座仿唐宋明清建筑群的气势恢宏,连缀成6000年的中华白酒文化注脚;到杏花村周边的贾家庄,探寻社会主义集体经济的腾飞之路,参观中国第六代导演贾樟柯成立的电影艺术中心。各位朋友,今年4月16日,我们开通了“汾酒号”城际特快专列,从太原到汾阳仅1个小时,从太原武宿机场和吕梁机场到杏花村也只有1个小时的车程,交通非常便利。

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