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红杉加持、腾讯战投:VIPKID如何超越少儿英语教育

2017-08-28 18:46:01   中国经济网

本报记者 赵娜 北京报道

8月23日,在线少儿英语公司VIPKID宣布完成2亿美元的D轮融资,此轮融资由红杉资本领投,腾讯公司战略投资,云锋基金、经纬创投、真格基金、ZTwo Capital等参与跟投。

这笔K12在线教育领域的巨额融资,超过了作业帮的1.5亿美金C轮融资、猿辅导的1.2亿美元E轮融资和学霸君的1亿美元C轮融资。

红杉资本是VIPKID的A、B、C轮投资方之一,领投了本次的D轮融资。据了解,本次红杉资本通过中国基金和全球基金共同对VIPKID进行了投资。

“VIPKID的团队给我们留下了非常深刻的印象。这是我们在早期能够有信心去支持团队最重要的,甚至可以说是唯一的原因。”让红杉资本全球执行合伙人沈南鹏颇为赞许的,是VIPKID的团队执行和客户服务。

沈南鹏对在线教育抱有很大的期待。他认为,中国应该有一家不仅为中国人提供在线服务的教育公司,更应该是一个全球化的公司。

“我们通过互联网的技术,其实已经实现了全球教育资源的一种连接,让原来不可能变成了可能。”VIPKID创始人兼CEO米雯娟表示,大数据、人工智能等新技术的应用,让大规模实现小朋友们的个性化学习成为可能。

“资本+资源”助力

随着家长对子女英语学习的重视度不断提升、对在线教育形式的接纳以及低龄留学潮的到来,在线少儿英语的市场需求迎来爆发式增长。

艾瑞咨询的报告显示,2016年在线少儿英语的市场规模接近20亿元,用户规模突破300万人。未来几年,在线少儿英语教育用户规模将持续30%以上的速度继续增长,到2019年预计达到793.9万人。

市场持续高速增长的同时,也出现了在线少儿英语教育企业的差异化发展选择。在继续深耕一对一少儿英语业务的同时,VIPKID推出了中文教育平台、51Talk在少儿英语板块启动了小班课教学、哒哒英语开设了小语种课程。

“这个我们没有去公开讨论过,但是合适的时候,我们可以来跟大家进行分享。”米雯娟并未正面回应在小班课方面的具体计划。

从天使轮开始,VIPKID先后吸引了创新工场、经纬创投、北极光创投、红杉资本、云锋基金、真格资本、Learn Capital、襄禾资本、科比的Bryant Stibel基金等众多知名投资机构的投资。截至目前,公司累计融资总额超过3.25亿美元。

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