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“中国故事大会”引业界关注 电视综艺节目逐渐走出“泛娱乐化”尴尬
新华社北京8月25日电(记者董素玉)从“中国诗词大会”“朗读者”到“中国故事大会”,今年以来,我国电视综艺节目逐渐走出“泛娱乐化”尴尬境地,进一步向百姓的深度文化需求转型,一批树立文化自信的优秀节目得到社会广泛关注和认可。
8月25日,大型人文讲述类节目“中国故事大会”新闻发布会在京举行,业界专家和媒体人士齐聚一堂,就如何讲好中国故事、弘扬中国精神、培养民族文化自信进行了深入研讨。与会人士认为,近年来,不少弘扬主旋律的深度人文类节目收视率不断提升,这表明群众的文化需求从浅层走向深层,综艺界的“清流”只要找到大众喜闻乐见的方式,更接地气,更近民生,更适应互联网时代传播,就能受到市场的欢迎。
“一段时期以来,文化节目出现了过度娱乐化甚至庸俗化的趋势,一些泛娱乐化节目占据了重要的时段、版面和舞台。”中国出版集团中版昆仑传媒总经理曹剑说,用有文化营养、有政治高度、有市场热度、有独特风格的优秀文化节目引领文化传播,才能有效抵制过度娱乐现象,让正能量的文化产品成为社会主流。
据了解,“中国故事大会”节目以“向世界讲好中国故事”为指导思想,用百姓真实讲述的形式绘出当代中国的“清明上河图”。该节目由中版昆仑传媒策划,由北京电视台和苏州传视影视联合打造,将于9月8日正式登陆北京卫视。
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