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新华社银川7月25日电(记者赵倩、王腾)25日,一场以“沙与海的对话”为主题的跨区域南北旅游交流活动在宁夏中卫市举行,来自宁夏和海南两省区旅游主管部门、旅游业内人士等就共促两地全域旅游发展、旅游产品优势互补、创新旅游合作机制等内容进行深入交流。
为顺应大众旅游时代的到来,我国新时期旅游业的发展正从“景点旅游”模式走向“全域旅游”模式。2016年,宁夏成为我国继海南之后的第二个省级全域旅游示范区创建单位。
沙漠遇上海洋,有如激情邂逅浪漫。宁夏和海南旅游资源特色明显,差异性大,具有优势互补性。当前,两省区均围绕全域旅游发力,如宁夏提出把全境作为一个大景区来规划,按照“全景、全业、全时、全民”的模式,构建全域旅游示范区;海南通过推动旅游管理体制机制创新、“旅游+”产业融合发展等方式,全方位推进全域旅游示范省建设。
宁夏与海南两省区旅游主管部门负责人表示,今后双方将在优化整合资源、共同开发旅游市场、推动旅游讯息大数据共享、实现旅游品牌营销整合传播等方面强化合作,构建“南有海南,北有宁夏”的全域旅游发展新格局。
在当天的活动现场,中卫市旅游发展委员会与三亚市旅游发展委员会、沙坡头旅游景区和三亚市天涯海角旅游景区、宁夏沙湖景区与海南南山景区分别签署了友好合作协议,各方将在未来的旅游发展中互相推介宣传、互送客源,为游客带来更深层次的旅游体验。
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