新闻 > 经济
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China

网络视频市场规模将破800亿元 用户规模接近5.5亿人

2017-04-28 10:46:49   北京日报

本报讯(记者 李夏至)网络视频发展的势头这两年来已逐渐步入正轨。前天,数据研究机构“骨朵传媒”发布《2016年网生内容产业发展研究白皮书》,将2017年定义为中国网络视频发展的黄金时期。

《白皮书》显示,截至2016年12月,我国网络视频用户规模接近5.5亿人。这直接带动了网络视频行业在近两年的迅猛扩张,包含网剧、网络综艺和网络大电影在内的2016年市场总规模达600亿元,同比增长55.9%,2017年预计达到856亿元。其中,网剧市场规模2020年有望达到500亿元。

网剧逐渐舍弃了短剧、段子剧的形式,向精品故事化发展。2016年,10家视频平台共计播出网剧349部、4965集,共123889分钟。对比2015年数据发现,尽管播出数量减少了30部,但总集数仅减少41集,时长却增长了36000分钟;在播放量方面,网剧在连续三年增长速度下滑的背景下反弹,年播放量是上一年的226%,单片平均播放量达到了前所未有的2.5亿次,其中爆款网剧的播放量达到了20亿次。

网剧的付费市场规模也有望在两年内急速增长。2017年初进行的大规模用户调查显示,50%以上的观众愿意为网剧和网络综艺付费,成为视频网站会员,而29%的观众愿意为网络大电影单次点播付费观看。

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China

相关阅读

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
分享到:
0 0
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China

美图推荐

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China

为您推荐

加载更多>>
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170428/30468963.html
Server: cms-8-252
Date: 2024/11/28 04:56:35

Powered by China
China