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王传福:带领比亚迪打“蓝天保卫战”

2017-04-25 16:21:14   东北新闻网

此外,比亚迪新能源汽车全球市场份额已达到 13%, 在中国市场份额则达 23%。目前比亚迪电动车已遍布全球6大洲,50多个国家和地区,200多个城市。

“火,曾让人类走出蛮荒;电,则使人类步入现代文明,它也会让交通彰显绿色活力。9年前,我们推出了新能源车,现在基于新能源车核心技术,我们又延伸发展了云轨。”王传福认为,通过新能源车和云轨,比亚迪将给中国交通环境问题打造解决方案。

鉴于在公共交通领域已取得“阶段性成功”,王传福再度加码私人乘用车市场。就像8年前他利用传统汽车叱咤中国轿车市场一样,大力布局最重要的赛道。毕竟,中国每年新增的近3000万辆汽车中,绝大多数是私人消费。

因此比亚迪开始建立“银河战舰”,在汽车设计、底盘工艺等方面寻求突破。目前,已有一些世界级的团队加入。前奥迪设计总监艾格做外观,原奔驰底盘调校专家做底盘,日本品质工程师做品质。随着比亚迪短板补齐,这个大招不可谓不猛。

以设计为例,知名设计师沃尔夫冈·艾格携加盟比亚迪后的首款作品——王朝概念车亮相品牌盛典,令当场2000多名中外人士惊讶。对比亚迪而言,它的亮相不仅展现了比亚迪在设计层面质的飞跃,也是其未来产品设计的新起点。“全新设计语言将根植于比亚迪未来车型设计DNA中,开启比亚迪一个崭新的王朝。”

未来, 比亚迪将结合新能源汽车的优势和自主品牌在SUV市场强势崛起的契机,推广更多插电式混合动力SUV车型。

今年,中国从国家层面提出“蓝天保卫战”,以战胜日益凸显的空气污染与环境问题。作为国民经济的支柱产业和发动机,汽车业在粗犷发展的同时,亦面临着迫切的转型升级需求。比亚迪提出“绿色大交通”战略,正中问题下怀。

云轨将成为通往未来的“桥梁”

当前,中国正经历着世界历史上规模最大、速度最快的城市化进程,每年有2000万的农村人口涌入城市。快速的城市化进程,促进了经济发展和社会进步,但也滋生了一系列城市病。其中,最头痛的就是空气污染和交通拥堵。

有数据显示,由于道路拥堵,中国有超过30多个城市需要多花费80%的出行时间。颇为讽刺的是,中国道路每年仅增长1%,但汽车去年的增速却高达约15%。道路的增速,远远赶不上机动车的增速。

凭借汽车、IT、新能源三大领域的综合技术优势,2016年10月比亚迪发布了中国首条拥有自主知识产权的“云轨”线路,正式宣告进军城市轨道交通领域。

云轨项目耗时5年、投入50亿,使用轻量化材料和技术,并配备能量回收系统,成本仅为地铁的1/5。作为比亚迪出行领域的战略布局,云轨在有效解决城市交通拥堵难题时,也构建了地面到空中的立体化公共交通。

值得注意的是,国家十三五规划中,曾特别提及发展轨道交通,云轨预期会迎来迅速发展。截止目前,全国已有众多城市计划兴建轨道交通,市场规模可达万亿。

其实,不难发现,就像王传福所希望“为地球降温1℃”,不论是打胜“蓝天保卫战”,还是缓解交通拥堵改变出行方式,都是以“人民的名义”,充分彰显出一个有实力、有担当的大型企业形象。

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