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意大利借“欢迎中国”计划改善对中国游客接待体系

2017-09-19 19:51:56   央广网

央广网成都9月19日消息(记者王楷)9月13日,联合国世界旅游组织第22届全体大会在成都开幕。意大利文化遗产、活动与旅游部副部长多丽娜·比安琪代表意大利出席此次会议。

多丽娜·比安琪表示,意大利目前正在通过“欢迎中国”计划来改善对中国游客的接待体系。该计划的内容包括改善宾馆设施,使其更适应接待中国游客,在意大利主要机场和火车站添加中文标识,向中国游客全面展示“意大利制造”的魅力等。

数据显示,2017年8月,中国游客到意大利的个人旅行签证数量增长幅度超过22%,签证申请量超过30万份。

多丽娜·比安琪介绍道,“我们正努力发掘意大利新的旅游路线,开发有别于国际范围内熟知的著名景点的旅游目的地。”

“意大利和中国都拥有几千年的历史。从旅游和文化的角度来看,意大利和中国是全球范围内拥有联合国教科文组织认定的世界文化与自然遗产数量最多的两个国家(意大利53处、中国52处)。”多丽娜·比安琪说。

参会期间,多瑞娜·碧安琪还表示,意大利愿意与中方在“一带一路”倡议下进一步增强在旅游领域的合作,相信这会将双方的旅游合作推向一个新高度。意方也将积极支持意大利旅游企业加入世界旅游联盟。

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