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观众的精神需求已经到了新阶段 “中华系列”文化节目获赞
2017-09-08 07:06:44 中国青年网
本报综合消息
今年4月起,东方卫视推出了一系列全新原创文化类节目,从《诗书中华》到《喝彩中华》,再到正在播出的大型中医药纪录片《本草中华》、正在筹备制作的《唱响中华》等,形成文化类节目的“中华系列”品牌。6日下午,“中华系列”文化节目研讨会在北京举行。
在娱乐性节目泛滥的时候,如何做好文化节目,是当今电视人的重要课题。观众对精神生活需求已经到了新阶段,真正走红刷屏的是能够充分体现文化自信的节目。“中华系列”节目引进了家庭概念、海内外概念等,完成了篇目和剧种的广覆盖。同时,节目注重观众互动、心理参与,展现了国粹,连结了中西,时时体现出中华文化的价值。专家们认为,没有一个现象级节目是不接地气的,一档好的文化节目需要做到“感受、感动、感染”,导演能够感受文化节目的精髓,所有节目参与嘉宾要有能够感动人的点,最终做出感染观众的节目。
据了解,从去年开始,文化类节目集中爆发,已经成为中国电视产业的一种文化现象。
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