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孙俪新剧首播抢眼 “大女主戏”流行不是谁都能突围
2017-09-01 10:21:30 中国经济网
原标题:大女主戏流行,不是谁都能突围

《那年花开月正圆》剧照

《醉玲珑》剧照

《秦时丽人明月心》剧照
女性传奇大剧《那年花开月正圆》前晚在东方卫视首播。该剧收视成绩亮眼,人设新鲜、表演获赞,男女主演的CP感很足,孙俪也贡献了一个区别于她以往的角色。在大女主戏口碑持续下滑之际,这部戏总算止住了这股颓势,在长达70多集的体量中,接下来就要看剧情是否持续给人新鲜感,这样它才能算得上真正突围了。
现象:
大女主戏扎堆,但有的遭差评
如今大女主戏流行,剧中的许多角色提倡独立自强,能掌握自己的命运,一部戏如果能传播出这样的价值观,就会获得观众欢迎,《欢乐颂》就是这样。以往的戏都是以男性为主导,女性角色在里面都是做陪衬的“花瓶”。如果一部戏能以女演员为中心,那就有走红的潜质,从《芈月传》到《楚乔传》,这些剧的高收视都能说明问题。市场上也在扎堆制作大女主戏,周迅、范冰冰、杨幂、倪妮、赵丽颖、陈乔恩等人的新戏全都是这一类,《独孤皇后》《独步天下》《扶摇皇后》,剧名让人“傻傻分不清楚”。
即便如此,有的大女主戏也因为剧情平庸、演员演技扛不住遭到差评,比如迪丽热巴主演的《秦时丽人明月心》口碑平淡,被寄予厚望的《醉玲珑》未成爆款。
相反,大男主戏热度未起,观众多为男性,以知识分子和白领为主,这些人通常对追剧没有“执念”。更无奈的是,在贡献收视率方面,不少男性演技派亦有可能不敌有网络流量的“小花”。吴秀波主演的《军师联盟》虽然质量不错,但在收视率上没有得到相应的体现。在未来,姜文的《曹操》、吴磊的《斗破苍穹》、杨洋的《武动乾坤》、吴亦凡的《将夜》、马天宇的《三国机密》、张若昀的《霍去病》都可以让观众换换口味。
反馈:题材不新鲜,人设不多见
《那时花开月正圆》有历史的真实原型,取材自清末陕西女首富周莹一生跌宕起伏的故事。无论是从戏份的分量,还是周莹这个角色本身的传奇性来看,该剧都属于典型的大女主戏,因此其题材并不新鲜。这也是孙俪一开始拒绝这部戏的主要原因,因为她主演的《芈月传》就是这个类型的鼻祖。
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