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中国风文创产品引老外频频点赞

2017-08-28 08:01:51   中国青年网

结束了8月份的最后一个周末,历时四日的第七届东北文化产业博览交易会(简称东北文博会)今日进入最后一天,但热度丝毫不减,昨天记者看到前往展会的观众仍络绎不绝,不少人更是“二刷”“三刷”。这场在辽宁工业展览馆举行的文化盛宴,因为推出“新菜”不断而备受关注。国际化、科技化、时尚化、市场化、专业化……这些吸睛的新特色成为参观群众争相热议的话题。本届文博会全面展现东北及海内外文化产业发展最新成果的同时,也展开了东北乃至辽沈地区文化产业未来发展和创新的新画卷。

海外展品彰显“中国风”

热情主动的外国小伙子遇到同样直爽好客的沈阳人,碰撞出不一样的火花。这几天的开展,异域风情十足的“一带一路”沿线国家综合馆早已成为参观者们的“宠儿”,无论你走到俄罗斯馆还是巴基斯坦馆,都有热情洋溢的外国小哥向你招呼、主动介绍本国的文化产品,更用不熟练的中文不停地表达“我爱沈阳!”而他们展出的文化产品也是精心挑选的,设计上采用中西合璧的形式,很多展品运用了中国元素,“这个皇冠就是采用了荷花的元素,象征着美和和平。”一位巴基斯坦馆的参展工作人员表示,没想到沈阳市民对他们的展品如此喜爱。首次设立“一带一路”沿线国家综合馆的第七届东北文博会可谓搭建了国际文化互通和交流的桥梁,把海外优秀的文化产品、文创产品“请进来”。记者了解到,未来东北文博会将远赴巴基斯坦开展,让具有东北特色的文化产品“走出去”,展现东北地区的文化魅力。

传统文化插上“科技翅膀”

在本届文博会上,科技与文化的融合让不少展品呈现出非常魅力。“远看是油画,没想到近看是刺绣”,走到牡丹江渤海靺鞨绣展厅的市民纷纷感叹。靺鞨绣是一种有着千年历史的满族刺绣技法,属于国家级非物质文化遗产,是黑龙江省极具代表性的民族技艺。文博会上展出的靺鞨绣将传统的刺绣针法与摄影技术融合在一起,让每件刺绣作品都有油画的质感。而来自鲁迅美术学院在校学生的泥塑展品,都会运用电脑预先构图,然后进行创作。“科技的运用能让创作更灵活和有趣味,同时也会对传统文化进行传承和发展。”一位鲁美学生表示,这种将传统文化、传统艺术插上“科技翅膀”的做法,可以更好地保护、继承、发展传统文化艺术,同时科技和文化也会碰撞出独特的魅力。

电子竞技等火热显产业发展新趋势

喜欢玩游戏的人可以设想一下在巨幕上“开黑”的感觉,那一定会爽爆了。在本届东北文博会上,激烈刺激的电子竞技、科技感十足的虚拟现实、奇妙带感的影像技术的备受热捧,代表着文化产业发展的新趋势。这些充满时尚感、刺激感的活动致力挖掘多元文化内涵,创新“文化+”融合新模式,为东北文博会增添了一道亮丽色彩。去年,全国最大的电子竞技综合基地百万星光在沈阳市铁西区正式上线投入运营,“文化+游戏”成为东北文化产业发展的新思路,“电子竞技产业在未来应该是东北振兴的一个标志性产业。”一位工作人员表示,电竞市场的运营以及周边文化产业的发展将会为东北地区经济的发展带来新的增长点。沈阳晚报、沈报融媒记者 张 宁

摄影记者 常昇罡

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