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2017中阿旅行商大会将于9月3日至6日在宁夏银川举办
近年来,在国家旅游局的大力支持下,宁夏旅游业发展实现了新的突破。第七届海峡两岸旅游交流圆桌会议、2016中美旅游高层对话、第二届全国全域旅游推进会等大型会议先后落户宁夏举办,在第二届全国全域旅游推进会上,宁夏喜获全国第二个省级全域旅游示范区创建单位殊荣,使宁夏旅游的知名度和影响力日益增强。在全力推进全域旅游发展的同时,宁夏旅游接待人数和旅游收入连续13年实现两位数以上的高速增长。为进一步搭建对外旅游合作平台,推进宁夏入境旅游市场发展,将于2017年9月在银川举办中阿旅行商大会。
本届大会以“走进美丽中国·感受魅力丝路·畅游神奇宁夏”为主题,将于9月3日—6日在银川国际交流中心举办。中阿博览会主宾国埃及表示将积极支持中阿旅行商大会的举办,明确了埃及旅游部和旅游局将分别作为大会的主办单位和承办单位,同时将有埃及旅游代表团届时来宁参会。大会共分六大板块内容,分别为大会开幕式、旅游资源推介、“一带一路”倡议背景下中阿旅游合作主旨交流、客源互送及投资项目洽谈、项目签约、线路产品与投资项目考察。为求高效创新、务实有效,结合以往两届大会举办的经验,今年紧扣“新”和“实”,新增了活动环节,并在嘉宾邀请、务实合作方面进行了新的设计和安排。
大会活动设计力求新颖。通过新增“一带一路”倡议背景下中阿旅游合作主旨交流板块,增加会议理论交流内容,提升大会理论层次。在大会的开幕式上,通过挖掘中国同埃及、宁夏同埃及在旅游文化交流等方面的共通性,如中国的黄河和埃及的尼罗河共为“母亲河”,埃及的金字塔被称为“西方金字塔”,宁夏的西夏王陵被称为“东方金字塔”等,这些旅游文化元素,通过文创方式集中展示,为大会增添亮点;在旅游推介会上,有中国、埃及两国旅游推介,还计划创新推介方式,对宁夏旅游资源采取情景社推介的形式,争取给中外嘉宾留下深刻印象。届时还将邀请各国参会嘉宾共同发起“传承友谊·共同发展·优势互补·联动共赢”的旅游合作倡议,提升大会国际化水平。
嘉宾邀请力求务实。中阿旅行商大会拟邀请嘉宾200人,其中境外旅游部门嘉宾及旅行商代表120人、国内代表80人。除以往两届重点邀请中东阿拉伯地区的嘉宾来宁参会外,将重点邀请“一带一路”参与国家尤其是东南亚国家旅行商参会,为今后借助国家战略,开拓“一带一路”参与国家旅游市场打下坚实的基础。另外,为进一步增加大会举办的务实性,今年计划在国内嘉宾方面,重点邀请丝绸之路西北各省区入境组团社参会,积极促成业界达成共同打造“一带一路”丝绸之路旅游联线产品合作协议,进一步拓宽入境旅游渠道。
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