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鱼贩转战线上销售 朋友圈“渔网”捞起一半销量

2017-08-14 14:38:32   央广网

原标题:朋友圈里的“渔网”,捞起一半销量

本报记者 王益敏 本报通讯员 陈婉榕 洪菁晗

经历了三个月的休渔期后,穿梭于东海的渔船又忙碌了起来。从舟山沈家门、象山石浦,到温岭石塘、温州洞头……一船船的生猛海鲜被一车车运出来,让老百姓的餐桌一下子“鲜活”起来。

沈家门渔港,梭子蟹一半在船上,一半在码头。 本报通讯员 翁盈昌 摄

事实上,从海鲜“上岸”第一站的码头,到进家门前最后停留的农贸市场,“虾兵蟹将”们的这本生意经可不简单。近日,钱江晚报记者走访多地,展开调查。

海产品质优量多

市场零售商却连连“叫苦”

从小在沈家门渔港边长大的阿律(化名),跟着父母已经做了近10年的“鱼贩子”。

梭子蟹是这次开渔后的最主要海产品,也是当下海鲜市场中的“网红”,每公斤零售价在20~40元不等。

阿律记得,第一批进沈家门渔港的蟹,几乎是被“抢”空的。他凭着多年在当地攒下的人脉,也不过拿到几百斤,不到三个小时后全部出手,净赚两千多块。

这几天,梭子蟹捕捞量逐渐上来了,海鲜的价格也逐渐稳定下来。“无论是产量还是质量,都比前两年要好很多。”阿律说,但他发现,自家的“传统”生意,却还不如以前好做了。

“今年,除了双休日外,平日里的零售生意还不如以前。”阿律说,相比前两年,他家在农贸市场上海鲜摊位的零售利润要下降近三成。

与此同时,200多公里外,在杭州大关的八丈井农贸市场摆摊的菊女士,有着同样的“遭遇”。“海鲜刚上市那会,杭州还是持续的高温天,我每天光是卖螃蟹,都要比去年同期多花近200元的‘降温费’,这笔不小开支全用来买冰块了。”

鱼贩转战线上销售

至少一半摊主有自己的淘宝店

这几天,阿律把零售直接放在了网上,还号召身边的朋友帮他在朋友圈一起叫卖,“没想到,生意出奇得好。”

事实上,靠着这波刚上市海产品而做起临时“鱼贩”的人,不在少数。在舟山某单位上班的阿呆(化名),也从几天前在朋友圈开卖海产品。阿呆甚至整合了最近上市的多种海产品,做成“家庭装”。

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