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当“台湾凤梨酥”遇上“云南鲜花饼”

2017-08-11 12:40:49   央广网

当“台湾第一伴手礼”凤梨酥,遇上“最云南伴手礼”鲜花饼,会发生怎样的故事?2日,台北市糕饼商业同业公会代表与昆明焙烤行业协会代表齐聚昆明,交流烘焙技艺,探讨合作事宜,欲开启云南食材与台湾工艺的“一带一路”梦。

谈及台湾伴手礼,凤梨酥是当之无愧的“桂冠”。而以食用玫瑰为馅料制作的鲜花饼,作为“后起之秀”,已成为名副其实的“最云南伴手礼”。当日,这两地最佳伴手礼的幕后推手首次齐聚一堂,分享彼此故事。

“台湾凤梨酥从最早的民间‘喜饼’变成‘台湾第一伴手礼’,不过十余年光景。”台北市糕饼商业同业公会理事长高垂琮介绍称,在台湾,除凤梨酥外,绿豆椪、太阳饼等糕饼也可算作经典伴手礼。为打造一款最具特色的伴手礼,同业会通过举办台北凤梨酥文化节及各种比赛,让凤梨酥享誉海内外。如今,台湾凤梨酥的年产值已超40亿元(人民币,下同)。

作为凤梨酥背后的“第一推手”,台北市糕饼商业同业公会荣誉理事长廖本苍认为,凤梨酥能成为台湾第一伴手礼,并非好吃那么简单。“得益于烘焙师傅的巧手和创意,台湾的凤梨酥品种可达上百种。为了提升馅料的口感,凤梨种植者更是反复改良品种,”廖本苍说。

昆明焙烤行业协会秘书长王建英毫不避讳,鲜花饼的成功,源自台湾凤梨酥的经验。“我们昆明烘焙界,曾多次赴台湾参观学习。台湾的烘焙工艺及经营理念,都让我们深受启发。”王建英称,“目前,鲜花饼的年产值已超过凤梨酥,达50亿元,但仍缺乏精品。”

“‘植物王国’云南并非只有鲜花饼,还盛产蓝莓、核桃、荞麦等众多烘焙原料。”昆明焙烤行业协会会长蔡金林认为,昆明、台湾两地除了相互学习,还应优势互补,开发出更大市场。

昆明台湾同胞投资企业协会常务副会长林治宏作为“台湾工艺+云南食材”的践行者,已在滇深耕近20年。“云南临近的东南亚、南亚市场潜力巨大,两地烘焙界应联手起来,开拓更为广阔的市场,”林治宏建议。

高垂琮也表示,“多交流、多了解,就会有更多机会互相合作。希望台北、昆明两地烘焙行业能碰撞出更多火花,并共同开启南亚、东南亚市场。”

据悉,为扩大交流,昆明烘焙行业将组团参加2018年“台北凤梨酥文化节”及“台北国际烘焙展”。昆明、台北两地行业协会,也正在就在昆明共办烘焙展进行协商。记者 胡远航

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