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跻身于百舸争流、千帆竞发的新常态环境下,不仅需要适应利率市场化、持续推进转型发展、融入蓬勃发展的互联网金融这类标准配置,积极寻求金融服务升级,更是各路兵家必争的制胜法宝。2009年,踏着滨海新区发展的节拍,上海银行天津滨海支行应运而生,肩负着创新金融服务、满足市民需求、服务实体经济、助力滨海腾飞的使命,滨海支行踏上打造精品银行的征程。
坚持星级网点标准 重视客户金融体验
如果说整洁的厅堂、齐全的设备、高效的技能、规范的管理是各家银行网点的品质保障,那么滨海支行的别具一格就在于多了传递温暖的诚意用心。走进网点,布局合理的功能分区呈现出智慧金融的理念:业务柜台区提供便捷高效服务、电子银行区开启智能科技金融、便民服务区释放温馨与便捷体验、客户休息区映现家的暖心与惬意、公共教育区承载着责任和担当。也许只是一份报纸、一把雨伞、一杯清水、一个绿色通道、一则安全提示、一通直拨电话……点点滴滴汇聚了滨海支行的精心和尽心。
坚持履行社会责任 保障公众金融安全
不断提高社会公众的金融素质,引导消费者正确认识金融风险,保护其合法权益是滨海支行持续开展金融知识普及工作的重要目的,支行不但在网点设置专人进行金融知识宣讲,还通过金融讲堂进学校、社区、企业的模式,将如何正确使用信用卡、怎样理性选择投资方式、慎重维护个人信用、防范金融诈骗、抵制非法集资等这些金融消费中常见问题以更加直观易懂的形式呈现在金融公众面前。滨海支行多年来坚持不懈以多种渠道宣传金融知识,有效提升了金融受众的知识水平和安全防范意识,履行社会责任的同时,为全面构建银行消费者教育服务体系贡献了力量。
坚持引领服务品质 打造金牌标杆形象
滨海支行持续开展服务升级工作,以“营业网点服务标准”、“网点人员工作手册”、“窗口服务管理细则”等制度为纲,立足公众多元化金融需求,通过客户细分和服务升级,不断优化流程,提升操作效率,使标准化、专业化、专属化的服务似一股暖流,沁入每一位客户的心间。
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