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兴业银行手机银行APP启动较慢 功能键设置较凌乱

2017-08-04 12:19:29   中国经济网

兴业银行手机银行功能比较完备,理财产品种类丰富,客户服务、操作指引等互动体验较优,但APP启动较慢,流畅度一般。此外,APP功能键较多,设置略显凌乱,不支持自助调整主界面,也降低了体验便捷性。

金融评测室综合体验性、功能性、技术与安全性、创新性4大维度,110余项细分指标对兴业银行手机银行APP进行全扫描,最终给予85.7分(总分100),排名居前。

评测报告

评测分析: 

兴业银行手机银行功能比较完备,理财产品也较丰富,客户服务、操作指引等互动体验较优,但APP启动较慢,流畅度一般。此外,APP功能键较多,设置比较凌乱,不支持自助调整主界面,也降低了体验便捷性。

体验性(35/40分):操作流畅度一般不支持自助调整主界面 

兴业银行手机银行注册开通方式比较丰富,用户可以在APP自助注册,也可以通过柜台、网银开通。其中,APP自助注册流程清晰,可以根据手机号自动获取银行卡号信息。APP支持手机号+卡号/用户名登录,且密码、手势、指纹登录可随意切换。

兴业APP界面比较友好,用户登入APP首先看到个人主页,并可以获得常用功能推荐。进入主界面后,可以看到所有功能键,其中账户查询、转账汇款、投资理财等常用功能键位置较前,信用卡还款等也可以实现一步到达。但功能键数量较多,又不支持自助调整,用户体验欠佳。不过,APP可以实现模糊搜索,一定程度弥补了上述欠缺。

APP支持登录时找回登录密码,也支持修改登录密码,还支持修改交易密码,这三项密码均能修改的银行手机APP屈指可数。此外,APP客服位置明显,可以选择电话客服、在线客服,其中在线客服可以实现智能客服和人工客服服务。此外,兴微聊可以添加朋友聊天,也较有特色。

操作指引方面,APP首次登录时有板块提示,用户常用操作也有相关提示说明。APP“金融资讯”板块对各项功能进行了分类,并且有详细介绍,比如“网络金融”→“手机银行”可以查询到所有功能介绍,这一点在纳入评测的银行中表现较优。此外,APP能够找到意见反馈入口,也有重大公告和弹窗消息。

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