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7月15日,田馥甄演唱会“If如果”巡回演唱会PLUS版准时开唱。此次演唱会,田馥甄一口气把自己在乐坛独立闯荡这几年的成绩,统统浓缩在舞台上,演唱会的每首歌曲都能引发全场跟唱的KTV效应。尤其是演唱大热歌曲《小幸运》时,这首在YOUTUBE点击破亿的金曲,更是将演唱会带到了高潮。值得一提的是,此次舞美场景设计上的推陈出新,使《小幸运》成为新的燃点,在现场的最后时刻闪耀。
演唱会结束后,万名粉丝陆续离开,交通道路又成难题。一家打造现场文化市场的企业西十区这次又贴心地为粉丝解决了这个问题,暨张学友、王菲演唱会后开启了第三轮送你回家活动,在散场后免费送粉丝回家。粉丝们乘坐了由《艺术脱单派》X安飞士租车特别提供的西十区粉丝专属专属大巴,且在路线的选择上尽可能得为粉丝考虑,根据活动前用户在微信服务号的投票活动,选取了投票较多的人民广场、徐家汇、五角场、金桥四条路线,满足梅赛德斯——奔驰文化中心周边多个方位粉丝回家的需求。热情的粉丝们与西十区工作人员互动,获得了由Flower Plus等提供的多样精美礼品。
一到暑期,各路明星演唱会接踵而至,越来越多的人不愿意宅在家中,出门感受现场演出的魅力。西十区作为国内最大的票务垂直平台,自2011年创立以来,一直致力于打造优质用户体验,关注热爱现场文化的用户演出前、演出中、演出后的一切难题。西十区承诺无票必赔,并做到六年来售出票品零假票;立足于打造现场文化社区,让粉丝们在西十区能够轻松买票看演出,享受现场文化的魅力,又能够同场社交,与志同道合的朋友一起分享演出的话题和乐趣。
“免费送你回家”系列活动就是西十区优化演出市场用户体验的又一举措。专属大巴不仅针对性解决了演唱会散场回家难这一消费者普遍存在的痛点,此次联合《艺术脱单派》也让粉丝之间有机会进行同场社交,和共同爱好者分享演唱会中意犹未尽的情绪。《艺术脱单派》是一档即将在各大平台火热上线的素人交友真人秀节目,由上海知名人士联合打造好看+好玩+负责的节目,给本地单身人群体验美好的生活!
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