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《白鹿原》收视率再次惨败, 好剧为啥没人看?

2017-05-20 13:27:32   北京时间

白鹿原》耗费巨资,却在播出后遭遇收视滑铁卢,连《思美人》这部“收视黑洞”剧也胜它一筹。眼看山影和正午阳光的年度大作热议频频,《白鹿原》的收视率却只能在0.5左右徘回,叫好不叫座似乎要成为它的宿命。都说中国没有好看的国产剧,为什么有了你们又不看?

10年立项、6年筹拍制作、94位主演、400位幕后工作人员、4万群演、227天创作周期,播了又停,停了又播,电视剧《白鹿原》历经坎坷,不可谓不用心,播出之前大有接棒《人民的名义》的气势。

导演刘进和演员张嘉译是老搭档,《悬崖》《一仆二主》《告密者》《秘密列车》等都有两人的身影。刘进善于把控大场面和叙事节奏,以《悬崖》为例:它的剧情并非没有漏洞,但正因为其紧凑的叙事、鲜明的人物刻画和对伪满背景下时代风貌的还原,使它成为谍战剧的一部经典之作。

小说《白鹿原》是中国文学史上的一部家族史诗,它以陕西关中地区白鹿村为缩影,通过讲述白姓和鹿姓两大家族祖孙三代的恩怨纷争,表现中国半个多世纪的历史变化。陈忠实的这部盖棺之作借鉴了那个年代风行的魔幻现实主义,但小说骨子里流淌着陕北的风味。

▲《白鹿原》构图精妙

在中国,家族小说是一座富矿,《红楼梦》《金瓶梅》《狂人日记》《家》都可归入家族小说,陈忠实选择了这座富矿,既承接前人,又让自己背负巨大的挑战。这样的小说笔力一钝,就会冗长乏味,而且落了前人的窠臼。

要改编这样的大部头,难度极高,导演王全安就栽了跟头。饱满的色彩、汗涔涔的人物,民族史诗反而被欲望叙事盖过,整部电影下来,观众最记得的反而是张雨绮的丰乳肥臀。据说,编剧芦苇对这个版本很失望,他现在也在筹备重拍《白鹿原》,但难度太大,芦苇如今还在挠头。也许电视剧的容量会更适合装下《白鹿原》,所以刘进先行一步,而从现在的反馈来看,这一次的改编比王全安版口碑要好许多。

想呈现出小说《白鹿原》的质感,改编者需要把握原著对关中地区自然环境、风土民情甚至农人劳作习惯的刻画。对此,剧组不敢怠慢,据团队人员透露:“(《白鹿原》)按照季节来拍,从夏季的白鹿原出发回到冬天的白鹿原,90%是实景。”而从实际效果来看,那层层涌动的麦浪、茫茫广阔的大地,还有第一集中仙草做的一碗油泼辣子面,都表现出团队在把握原著质感上的用心。

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