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奔驰故乡迎2700名中国游客 德媒:最大旅游团

2017-05-24 14:17:02   环球时报

[环球时报综合报道]“这是德国有史以来接待的最大公司旅游团。”德国《斯图加特新闻报》23日报道称,近2700名中国人组成的一个公司旅游团周一到达斯图加特参观。奔驰博物馆被整个包下,麦琴根购物村营业额多了200万欧元。

报道称,美国跨境电商婕斯(Jeunesse)为了奖励和激励大中华地区(中国大陆、香港和台湾)员工,组织了这次活动。尽管周一是休息日,但奔驰博物馆仍特例为他们开放。“该公司租下了整个博物馆。”斯图加特旅游局局长德勒尼茨说,“对我们来说,这是最好的营销。”现代汽车发明者、奔驰汽车创始人之一卡尔·本茨的曾孙女尤塔·本茨亲自出面迎接。此前,因为雾霾严重,许多中国游客避开斯图加特。

参观博物馆后,70辆巴士载着中国游客到达麦琴根购物村。许多商店特为中国游客配备了中文店员及打折卡。“人均消费至少800欧元。”购物村负责人表示,这为购物村的日营业额至少增加200万欧元。

2016年3月,新华社曾发表调查报道称,美企婕斯2009年创建以来呈现出“滚雪球”式发展,除了以微商的形式进行宣传推广外,还为其会员制定了“财务奖励计划”,涉嫌非法传销。其宣传的“神品”根本没有获得国家批准。

责任编辑:孙鑫鑫 CN066
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