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马航新广告差评如潮 争议用语引发失联客机联想(图)

2014-12-01 11:55:51   中国新闻网

“想去玩,却不知去哪里”的争议性优惠广告

中新网12月1日电 据新加坡联合早报网报道,目前正力图从事故影响中走出的马航,近来再度由于促销用语引起争议而饱受批评。马航日前在社交网站发布“想去玩,却不知去哪里”的争议性优惠广告标语,引起恶评如潮。

该广告推出后,部分民众立即抨击马航用词缺敏感度,因为那会让人联想MH17及MH370事故。其中一位网民如此回应:“马航虽然是我喜欢的航空公司,但谁愿意搭乘不知会到哪里的班机?”

马航前天已经撤下上述广告,并对此事造成的影响致歉。马航在社交网站发表声明说,有关标语其实无意冒犯,因为其原意为启发旅客前往未曾到过的地点游玩。

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