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《蒙面唱将猜猜猜》:面具之下 音乐为魂
2017-09-19 13:55:38 中华网娱乐
由江苏卫视和灿星制作联手打造的第二季《蒙面唱将猜猜猜》已经播出了三期,给许多喜爱音乐的观众带来了不少的惊喜。节目首播收视率即为csm35城1.6%,csm52城1.52%;上周日(9月17号)的第三期节目更是达到收视率scm35城1.67%,csm52城1.6%,已连续三期蝉联播出当天综艺收视榜首;与此同时,《蒙面》也引起了大批网友的热议,热门话题不断诞生,频登微博热门话题榜榜首。
在当今市场,音乐类节目已经多见不鲜。而《蒙面唱将猜猜猜》之所以能够再次异军突起,不仅因为其在专业性和娱乐化之间寻找到了一个合适的平衡点,还在于它用一个星光熠熠的舞台坚持了对音乐最本真的追求。
多种曲风并肩齐驱
面具为体音乐为魂
作为一档专业的音乐悬疑竞猜类真人秀,《蒙面唱将猜猜猜》自然有着强大的明星阵容和猜评的娱乐互动性。前三期节目,就有张韶涵、范玮琪、李荣浩、成方圆、黎明、胡彦斌等多位唱将先后揭面,满足了不少人对星光的渴望。从冉冉上升的人气歌手到驰骋歌坛30年的老牌天王,可谓一次性网罗了各个年龄层的受众。
尽管有着强大的娱乐性,但节目还是牢牢抓住了“音乐”这个落脚点。正如节目总制片人徐向东所说:“音乐为魂,蒙面为体”。本季的音乐呈现同样由业内金牌音乐人把关,梁翘柏担任音乐顾问,何彪坐镇音响团队,后期混音团队皆由国内一线制作人操刀,全方位保证音乐品质。在选歌方面,总导演王晨辰也表示,歌曲的好听性和传播度永远放在导演组考虑的首位。“激荡人心的歌曲,富有情怀的歌曲,耳熟能详的歌曲,更容易让观众有代入感,被打动。还有很多曾经很红,但是却被忘却的歌曲,我们很希望在节目中通过重新改编,赋予它新的生命和力量。”
在总导演看来,国内的音乐形式已经越来越丰富,在节目中既要尝试不一样的音乐类型,也需要在选歌方面考虑歌曲的悦耳性和传播度。纵观三期《蒙面》,节目组的确在选曲上用心良苦。《是否爱过我》是孙楠为电视剧《像雾像雨又像风》演唱的主题曲。16年之后,“闲不住的铁娘子”张韶涵又在《蒙面》舞台唱出了不一样的动情;《自己》这首歌是音乐人许钧创作并演唱的歌曲,讲述了相对小众的独立音乐人情怀。而范玮琪的演唱则赋予了这首歌更温暖、也更易为大众所接受的传播价值,使这首歌为更多人所熟知。上期节目中的《小半》本是陈粒一曲单纯细腻的情歌,而胡彦斌的演绎却更为浓烈深情。当然,节目中也不乏《如果有一天》、《龙卷风》这样较为通俗的流行情歌。从这些选曲中不难看出,节目组照顾到了各个方面的音乐受众。既有时代感很强的老歌,也有独立音乐人的小众歌曲,通过大众明星的演唱,不同种类的音乐都变得更容易推广;而面具之下,受众的关注焦点也更容易放置于歌曲本身。这种类似“寓教于乐”的音乐推广法,在娱乐和专业性之间寻找到了很好的平衡点,传达了万变不离“音乐”的核心本质。
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