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曾经万人空巷的《新歌声》已“江郎才尽”?

2017-09-12 11:34:05   娱乐中国







9月12日,手记:清晨的路边偶遇这样一位环卫工人,他一边勤恳地清理路边的垃圾桶,一边用手机放着高亢的古典交响乐,虽不能响彻宁静的街道却叫醒了困倦的耳朵。没来得及停下脚步,所以没有听清是哪首曲子的哪个乐章,但存在即合理,此情此景或许就是音乐的魅力和价值所在,也或许是梦想这看似空泛的两个字最真实的写照。

记录下这些文字时已近八月底,这个暑假音乐选秀就像是和每个人约定好一样又与我们见面了。随着人们对于互联网的愈发依赖以及相关政策下发,更多音乐选秀节目依托网络而生,而这部分网综受众与新媒体平台主流人群的超高吻合度在一整个夏天助推具备强剧情性的话题矛盾点每日高居网络舆论环境中的风口浪尖。

歌单陌生?助推小众歌曲成为流行

作为这个夏天唯一一个在上星电视台播出的音乐选秀节目,第二季《中国新歌声》在同类型综艺中不免显得有些另类。没有明显剧本性质的节目设置,没有激化的矛盾话题,它摒弃了更容易感人的故事,时常担负起音乐知识普及的角色来。从这季的歌单来看,今年新歌声更多不是一味地迎合大众流行,它将更多的小众歌曲和曲风推向幕前,试图影响和引导大众的音乐审美,引领新的流行音乐风向标。

不论从新媒体数据,还是从独家网络播出平台爱奇艺站内的歌曲卡段播放量看,这季歌单里,像《从前慢》《第三人称》《性别》等优质小众歌曲受到很多人的喜爱和追崇,此前这类作品少有以这样的方式出现在大众视野中,而此次通过新歌声这样具备广大观众群的节目平台得到推广,从而为人所知和传唱,某种程度上说一定算是中国流行音乐之幸事。乐评人爱地人认为:“现在的平台虽然很多,但还是有很多“漏网之鱼”,这就需要一些大平台,能够去发现和推荐这些“漏网之鱼”。其实包括《中国新歌声》在内的许多选秀节目,虽然一直被人诟病它们的娱乐性,但事实上就是通过这样的节目,普及了很多音乐知识,推广了很多被埋没的歌手及作品,小众圈子里广为流传不叫流传,好作品就应该在更大范围内传播。”不妨把这看作是一种互相成就,节目因为有这样的内容而提升了品质,歌曲借节目的播出而受到更广泛的喜爱和传唱,让很多优秀小众作品能够更快的实现它的社会价值。

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