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《奇妙大轰趴》开播引领网综风向标 逆天刷破千万纪录
2016-12-23 15:06:41 北方网娱乐
由爱奇艺打造的全新明星访谈秀节目《奇妙大轰趴》已于12月20日晚20:00正式上线。由综艺名嘴张大大、李斯羽、徐浩、臧一人、组成“轰趴团”,邀请明星嘉宾前来轰趴,在不同环节完成访谈,节目一上线播放量轻松突破千万。
“舌尖上的访谈”走心走肾又走胃 新模式引领网综风向标
作为爱奇艺娱乐中心出品的年度综艺力作,《奇妙大轰趴》由曾制作过《跨界歌王》、《女神新装》、《最美和声》等热播综艺的金牌制作团队倾力打造。节目顺应当下美食类节目盛行的潮流,以“轰趴”为载体,将美食元素植入节目。在诸多以吃货自居的明星面前,以美味佳肴美酒佳酿拉近与明星嘉宾的距离,将“家乡味”无缝植入,不仅传播传统美食文化,而且戳中嘉宾情怀,一举两得。明星嘉宾摆脱“高高在上”的姿态走入人间烟火,讲述星途故事,可谓“走心走肾又走胃”。
把脉粉丝嗨点 上线播放量破千万
自筹备以来,《奇妙大轰趴》就备受关注。节目摒弃“秀”的概念,用嗨爆的“趴体”营造轻松愉悦的访谈氛围。不同于诸多真人秀节目遵循台词本,《奇妙大轰趴》从“被设计的真实”回归到明星本身的真实状态。明星嘉宾从大轰趴菜单中自己选择心仪菜品,而每一道菜品对应不同的话题方向。节目锁定粉丝“八卦”又爱护偶像的心理,特意挑选控场灵活、浑身综艺咖气息的名嘴张大大作为“轰趴团团长”,更有“国民弟弟”徐浩,长腿女神李斯羽、颜值才华齐飞的臧一人助阵,深入挖掘明星嘉宾话题,使节目综艺味儿浓厚,趣味十足。
据监测数据显示,12月20日20:00《奇妙大轰趴》第一期节目上线后,2小时内登上新浪微博话题榜总榜前四名,同时登顶综艺榜第一名,网络综艺榜第一名。上线12小时后,仍稳居综艺榜第一名,网络综艺榜第一名,节目总播放量超千万。所有这些数据都来自网络实时监控,真实可靠,含金量高。而主创团队也信心满满地表示,节目好不好,一方面用数据说话,另一方面,观众群里的真实影响力更加重要。
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